The finalists in the Optie Awards 2014 have just been announced and we’re thrilled to discover our client Get Revising has been named a finalist in the “Most Dramatic Business Impact” category for the results generated during our conversion optimisation programme with them.
The winners will be announced at the inaugural OptiCon conference in San Francisco next month which recognises excellence in website optimisation and data driven marketing.
Submissions from organisations of all sizes and in virtually every industry were judged by Hiten Shah, Co-Founder of KissMetrics & Crazy Egg, Matt Heinz, President of Heinz Marketing and Pete Koomen and Dan Siroker, both Co-Founders of Optimizely. Entries were considered in eight categories from Most Dramatic Business Impact to the Testing Culture Award.
Dan Siroker, CEO and co-founder of Optimizely said “We were very impressed with the submissions and saw extraordinary quality in the achievements demonstrated in these Finalist nominations. The judges have genuinely enjoyed reading and evaluating such an impressive display of work and cutting edge use cases in data-driven marketing.”
The Get Revising test which made the finals generated a 185.3% increase in paying subscribers to the site and already won a WhichTestWon Award earlier this year. Get Revising are up against Bing Ads, Miami Childrens Hospital and Warner Music Group.
Fingers crossed for another win!