The third part in this series, we discuss the different between running 1-tail and 2 tail test and what they allow you to infer from your testing efforts.
PRWDReveal is over for another year. Here’s a roundup of 3 of the key conversion optimisation take-aways.
It is surprising how many retailers don’t communicate their unique selling proposition on their websites. Here’s 3 ways you can communicate your USPs to your customers
We share the hypothesis, designs, results and key learnings in 13 conversion optimisation case studies from extremely varied A/B tests.
We share the journey we took to develop our brand values and how these translate to how we operate at PRWD.
If you’re wondering what PRWD Reveal is about, find out what it is and why it’s an unmissable Conversion Optimisation event.
Improve your A/B testing process by following these simple, but very important steps.
This honest look back is a great way to get to know PRWD better and shows the motivations, culture and what makes PRWD so special, in the words of the founder himself.
Sophia from PRWD reviews Conversion Conference 2013 in London before our Director of Optimisation heads over to speak at the German Conversion Conference
PRWD Reveal, Celebrating our 9th birthday party and brand relaunch