Advanced Google Analytics Training

You may like to download a pdf featuring information and case sudies on this training course.

Objective

Provide you with the knowledge of how best to use Google Analytics on an on-going basis to gain the most valuable visitor insights and commercial value
Google Analytics Training by PRWD

What you will learn

Personalisation - how to personalise your experience to enable you to access the most important areas for you in your specific role
Goals and Funnels - how you should use these essential features to enable you to to track vital visitor behaviour and potential site issues
Segmentation - how you can use segmentation to monitor specific visitor behaviour from highly targeted segments of your visitors
Reporting - how you can create and manage reports most relevant to you and your business to help make genuine commercial decisions
Marketing Activity Accountability - how you can best use Google Analytics to track all your marketing campaigns for full accountability
Tips and Best Practice - essential tips and best practice on how to use your new found knowledge and expertise on an on-going basis

PLUS - Google Website Optimiser

An introduction to this essential tool and how you can use it to make continual improvements to your on-site conversion rates

Who is the training suitable for

Offline Marketing Managers
Online Marketing Managers
Marketing Directors
E-commerce Managers
IT Managers
Project Managers
Marketing Assistants
Business Analysts

Duration, delivery, location and cost

Duration: 3 hours
Delivery: training provided in-house for 1-10 employees
Location: UK wide
Cost: £400 + vat (excludes reasonable expenses)

How to book

Easy, simply call us on 0161 918 6729

PRWD training clients

We have been privileged to train people working at the likes of Speedy Hire, Voucher Seeker, Red C, The Scout Association, Mencap, Abbey, Yell and Pod1.