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Conversion Optimisation News

September 2009 Latest Conversion Optimisation News and Tips

Hi [Firstname1,fallback=],

This month we have dedicated our newsletter to our primary service proposition - conversion optimisation. We hope you find some of the links worth a click, and please feel free to forward this on to your colleagues and business associates who are interested in or involved in online conversion improvement.

Training on conversion optimisation

Public training for Econsultancy – Usability and Best Practice for Online Retailers

Recent testimonials from Pod1 and British Gas:
“I went to one of Paul's Ecommerce Usability seminars and learnt a lot. He knows his stuff and has much he can pass on, even to 'experts'. Highly recommended.”
“I attended the high end ecommerce course and found it to be a really good course that I would highly recommend. Paul had a lot of knowledge on the subject area and the course was really thorough. I learnt alot in the course and have been able to implement some of what Paul covered with positive results. If you are working on a retail site it would definite beneft you to attend.”

In-house training – Usability and Best Practice for Online Retailers

Recent testimonial from The Scout Association:
“I hired Paul to give a one day course on E-commerce Best Practices as a starting point for the design of a new retail website. The course content was excellent, and the delivery showed that he "knew his stuff", and I would have no hesitation in using Paul again in the future.”

In-house training on Google Analytics – Using Google Analytics effectively to help improve conversion rates

Recent testimonials from Speedy Hire:
"Well delivered, thought provoking, providing us with useful tools"
"Mandatory for anyone interested in or working with commercial websites"

Case studies on conversion optimisation

Presentations on conversion optimisation

Paul has spoken about conversion improvement at a few events, and you can see slides from the presentations below:

How Do – Speeding Up In A Slowdown – Google provided the keynote

PRWD presentation – 3 steps to improving on-site conversion

Testimonial from How Do:
“Paul's brief was to present to an audience made up of senior decision makers within creative, digital and media businesses on the subject of website usability and how to increase conversions. I think it is fair to say that Paul's presentation was delivered very well, in a manner that enabled the audience to engage with what he was saying and understand the complexities of his message. Out of 5 presenters at the event (incl the likes of Google and PWC), the delegate feedback ranked Paul as highest for the quality of his delivery and for the relevance and applicability of his message. I for one would recommend him unhesitatingly to other organisations and very much look forward to the opportunity to work with him again in the near future.”

Manchester Digital – Usability: What’s The Use? – Event sponsored by PRWD

PRWD presentation – improving conversion rates through better usability

Articles on conversion optimisation

Who we are working with to improve their conversion rates

We have recently updated our clients page to make it a bit clearer who we are working with. Clients that weren't previously featured include Speedy Hire, Manchester Airport, The Royal Mail and Respublica.

Our call to action!

If you (or your clients if you are one of our digital agency subscribers) are looking at ways of optimising conversion rates, please get in touch with us 0161 918 6729...

Enjoy the rest of your day...

Paul and Rob

In this issue

Latest blog articles

Contact Us

Tel: 0161 918 6729

Online: www.prwd.co.uk
Blog: blog.prwd.co.uk

Email: enquiries@prwd.co.uk

Office

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Manchester
M40 5WW
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Business Blog

Why not take a look at our business blog. It features articles on User Centered Design, web development and online marketing. In addition you will find user experience reviews, Q&A sessions and best practice guides.

Take a look today and feel free to leave comments on the articles.