Manchester Airport

We were engaged by digital agency KMP to provide a usability evaluation of the Manchester Airport homepage along with a review of their existing information architecture. Manchester Airport are a long term client of Manchester Airport Group and it was a privilege to be asked to provide our expertise.

The usability evaluation provided a range of recommended improvements which led to Manchester Airport making slight changes to the page designs, button labelling and display of information, with the aim of improving the usability of the website.

Manchester Airports Group (MAG) is the UK’s largest domestically-owned airport operator, with four airports – Manchester, East Midlands, Bournemouth and Humberside – serving almost 24 million passengers a year.

www.manchesterairport.co.uk

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Usability Evaluations

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  • Services Provided

    Usability and User Testing

    "I have been very impressed with the user testing service PRWD have provided, from initiation through to delivery.

    The insights that we gained from the users have been valuable, but what made the project a particular success was what Paul brought to the table. Without his considerable experience we would never have created the right scenarios for the users, or indeed have been able to glean the right information from the videos.

    The report that Paul created was impressive from cover to cover, allowing me to create a long list of improvements to action. The meetings with Paul felt like a real collaboration, with him drawing on my knowledge of our site and users, mixing with his considerable industry experience. I would not hesitate to recommend PRWD to anyone who is serious about improving the usability of their website."

    Stuart McMillan, E-commerce Operations Manger at AllSaints

  • "I became aware PRWD and was immediately impressed with the level of expertise and reference able collateral on show on their website.

    It was a no brainer for me; being local was also a major plus point as there is clearly a lack of expertise in this field north of London. Paul proved invaluable on the day as he led us through ‘idea after idea’ in which we could improve our services to our clients. His knowledge of the subject was clear for all to see and his approach to training very professional.”

    Taz Ali, Creative Services Manager at Hitachi Consulting

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