What we do
We design and build websites and software which are user friendly - plus we evaluate and test existing websites and software with end users, helping to improve how affective they are...
View some of the work we have done in e-commerce, B2B, B2C and internal business systems
Latest design and development project
We have recently launched phase 1 of a new internal business system for one of our manufacturing clients, C&O Powder Coatings.

Key requirements of the user-centered design desktop application were to improve staff productivity, improve business efficiency, improve customer response times, remove repitition, increase business capacity and revolutionise how their internal systems work.
view a short 3 minute video of the management team talking about the project
Latest news from our blog
Case Study: Scout Association In-house Usability Training
Posted 9th June 2009
New Magneto Module - Automatic Shipping Calculation
Posted 6th June 2009
Econsultancy Usability Buyers Guide 2009
Posted 6th June 2009E-commerce Best Practice Training

In-house Training
Paul Rouke provides in-house training and consultancy for retailers, most recently for The Scout Association. View the case study.
Videos on Usability for Businesses
Paul was honoured to be asked by The Royal Mail to take part in a 1 minute mentoring session, where he provided inights into questions involving usability and user experience, especially for online retailers.
view all 10 videos on usability for businesses
Our E-commerce Platform
Developed following blue chip retailing best practice combined with User-Centered Design processes, our e-commerce platform is aimed at serious online retailers who recognise the importance of usability for e-commerce.
view full details on our e-commerce platform




